Exporting for African Businesswomen

International Trade Environment

Understand how the world is changing through globalisation and the impact that this can have on your company.• Learn about the benefits, risks and challenges of international trade and the questions that you should ask when considering exporting.• Be more aware of the rules, regulations and international trade agreements governing global markets and how they can affect your export activities. • Know what sources of information to consult in order to stay informed about the current domestic and international trade environment.

Global Value Chain

• Understand what a value chain is.• Understand what influence value chains have over the enterprise.• Learn how to minimise the impact of value chains on the enterprise and turn the enterprise’s participation in a value chain to its advantage.

Information and Communication Technology

Have a better idea of the role that Information Technology plays in today’s world.• Understand how various types of software can be used to increase your productivity.• Have explored the benefits of using the Internet.• Gain a better understanding of the important elements in establishing a web presence.• Have gained new insights as to how to apply IT to your organization.